Comcast’s Xfinity announced the launch of Xfinity Membership, a new loyalty experience that brings customers’ favorite rewards together with more benefits, including epic experiences, everyday perks and discounts. Designed to make the benefits easier to access and more rewarding, Xfinity Membership includes automatic status, at no additional cost and with no enrollment required.
All eligible Xfinity customers will automatically become Xfinity Members, gaining access to a new, elevated membership experience that delivers weekly perks and discounts. Now, Xfinity Membership status is based on the number of eligible Xfinity services a customer has and tenure with Comcast’s Xfinity. Over 30% of customers enrolled in the Xfinity Rewards program, which has been retired, will be automatically upgraded to a higher tier within the new Xfinity Membership experience with more value unlocked.
Seamless access to all benefits, like the upcoming BAHC Live! Concert Series Presented by Xfinity, is made possible directly through the Xfinity app, where members can easily view available offers and discounts.
Xfinity Membership launches with a slate of premium opportunities, including exclusive access to the Bay Area Host Committee’s BAHC Live! Concert Series Presented by Xfinity. Pop singer Benson Boone will kick off the series on Thursday, Feb. 5, followed by EDM DJ Martin Garrix on Feb. 6, and country music star Chris Stapleton on Feb. 7.
Xfinity will host a national sweepstakes offer, with the winner and a guest receiving a fully hosted San Francisco experience, including travel expenses, two concert tickets for all three nights, and VIP access to the Xfinity 415 Lounge.
Members enjoy automatic access to three categories of benefits that evolve yearlong:
• Perks: Weekly entertainment benefits, including movie giveaways and $1 rentals, exclusive merchandise, and rotating surprises refreshed every Thursday
• Discounts: Savings on mobile, streaming, and accessories, including Peacock Premium “on us” for eligible members
• Exclusives: Experiences such as VIP event access, and behind‑the‑scenes opportunities
For more information, visit xfinity.com/membership. ••
